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Gazelle Group

About Us

About Us

 

WHO WE ARE
The Gazelle Group creates, represents and consults across sports and entertainment events. Gazelle has the expertise and is committed to developing prioritized business plans that achieve its clients’ marketing and financial goals.

Since its inception, Gazelle has formed relationships with corporate sponsors, television networks and teams that have enabled us to negotiate multi-million dollar contracts for the benefit of our clients. With more than 80 years of combined experience in the sports industry, our staff is responsive to client needs, and we are committed to success.

Rick Giles founded the Gazelle Group in 1994 after spending eight years at Trans World International, the world’s largest independent source and distributor of televised sports and a division of International Management Group (IMG), the world’s largest sports management company. Giles is a graduate of Princeton University and the Stern School of Business at New York University.

WHAT WE DO
Companies, organizations and individuals achieve maximum results with the integration of services, resources and expertise offered by Gazelle:

• sponsorship representation and sales
• coach representation
• advertising, promotions and publicity
• program production and advertising sales
• corporate endorsements
• personal appearances and motivational speaking
• merchandising and licensing
• TV rights, packaging, representation and sales
• conceptualization and development of individual events
and series
• creation and/or maintenance of Internet presence
• rights acquisition
• hospitality implementation and sales
• project and event implementation
• signage and electronic imaging

Gazelle’s operating philosophy is based upon the belief that, in the rapidly changing sports marketplace, corporations and organizations require a customized approach to develop and implement effective programs. This market-oriented approach enables a client to reach its business objectives through a cost efficient program designed specifically for that client. The client’s individual needs are always the priority at Gazelle.

Gazelle’s high-profile clients and nationally televised events continue to expand, building on past successes while exploring new revenue streams and developing innovative marketing strategies to reach a global audience.

Gazelle brings an aggressive and enthusiastic approach to every project and assignment. Our staff is responsive to client needs, and we are committed to success.

HOW WE DO IT
We apply our vast array of marketing expertise to every project, creating lasting partnerships, developing relationships and delivering maximum satisfaction. Our clients benefit from a comprehensive strategy that involves:

• a dedicated sales force and negotiating team to develop and maximize revenues
• an industry knowledge and presence to compete aggressively
• a creative approach to conceptualize new ideas
• an experienced operations staff to implement and execute sponsorship and endorsement programs

From the initial concept to the final product, Gazelle will plan and execute your program to ensure success.

The Gazelle Group

 

The Gazelle Group creates, represents and consults across sports and entertainment events. Gazelle has the expertise and is committed to developing prioritized business plans that achieve its clients’ marketing and financial goals. Companies, associations and organizations achieve maximum results with the integration of services and resources offered by Gazelle. Gazelle brings an aggressive and enthusiastic approach to every project and assignment. Our staff is responsive to client needs, and we are committed to success.